Introduction

Nissan 350Z NISMO – 2007 Review: Life is all about marketing. From dowries to humanitarian causes, everything has its buyers and sellers, all of them brought together by a creative campaign. It’s a concept well understood by car companies such as Nissan, which uses high energy and engaging imagery to define its 350Z, or more appropriately, that car’s future owners. The showcase for the lineup is the new 2007 NISMO model, done up as a track-ready performer showcasing Nissan’s line of tuner parts. But does it live up to the marketing hype? Not when the outstanding 350Z Enthusiast can be had for $8,000 less.

By: Thom Blackett
Photo credit: Oliver Bentley