Honda officials project that 80 percent of the 2007 Civic Si sedan’s buyers will be male, most of whom will be older than buyers of the coupe version. Soccer moms, please say hi to Si dads.

John Mendel, senior vice president of American Honda, sums up the launch of the Si sedan this way: “We think this concept expresses a unique merger between the interior space, passenger capacity and functionality customers look for in a Civic sedan and the performance, style and character associated with the Si badge. Without a doubt, it will be a car worthy of its legacy and a welcome addition to the Civic line-up.” Right on, John.