Dictionary.com defines a head-up display as an electronic reproduction of instrument data projected at eye level so a driver or pilot sees it without looking away from the road or their course of travel. Originally developed for the aviation industry, these devices are increasingly being incorporated into automobiles. Sedans with head-up displays offer drivers information about various functions of the car without unduly distracting their attention from the road. Used primarily to convey road speed and engine speed, the displays also relay navigation information in addition to data about other performance parameters of the car. Primarily found only in more expensive performance-oriented models, head-up displays are slowly finding their way into more mainstream automobiles.
Audi’s A6 and A7 offer a head-up display as part of the Prestige trim level with the 3.0-liter gasoline and 3.0-liter diesel fueled engines. In addition to speed, the system provides navigation and assistance systems information. Other features of the Prestige trim package includes full LED headlights, ventilated front seats, a four-zone automatic climate control system, automatic rain sensing windshield wipers, and automatic headlights. The 3.0-liter gasoline engine is a supercharged V6 producing 310 horsepower and 325 ft-lbs of torque. The 3.0-liter TDI turbodiesel makes 240 horsepower and 428 ft-lbs of torque. An eight-speed automatic transmission and all-wheel drive are standard with both engines. A6 Prestige pricing starts at $60,100, while A7 Prestige pricing starts at $69,750.
BMW 3/5/7 Series
BMW offers full color head-up displays in its 3 Series, 5 Series and 7 Series sedans. The feature is also offered in the 4 and 6 Series Gran Coupe sedans. In addition to the typical speed information, the BMW system displays notices from the Active Blind Spot Detection system during lane changes, Lane Departure warnings, as well as pedestrian recognition when using the BMW Night Vision function in cars so equipped. For 3 Series cars the feature is included as part of the $3,150 Technology package offered with the $37,500 328i models and above. For 5 Series cars, the feature is offered as part of the $1,800 Driver Assistance Package for the $57,100 535d model and above. The $74,000 740i offers the head-up display with the $4,800 Executive package.
Buick’s LaCrosse is equipped with a wealth of standard comfort, convenience, and safety features. Heated mirrors, dual-zone automatic climate control, an eight-inch touchscreen, and a rearview camera are among them. The head-up display is part of the $2,125 Driver Confidence 1 Package, which also includes xenon headlights, foglights, blind spot monitoring, rear cross-traffic alert, lane-departure alert, and forward collision alert. The Buick’s 2.4-liter four-cylinder engine is teamed with an 11 kW electric motor to produce 182 horsepower and 172 ft-lbs of torque. Its optional 3.6-liter V6 makes 304 horsepower and 264 ft-lbs of torque. A six-speed automatic and front-wheel drive are standard, but all-wheel drive is available with the V6. LaCrosse pricing starts at $33,635.
The Chevrolet SS features a head-up display as part of its standard features set. In fact, the only options offered for the car are a sunroof and a full-size spare. Based upon the contemporary version of the Australian Holden Commodore, power for the Chevy Super Sport Sedan comes from a 6.2-liter V8 borrowed from the Corvette. The engine produces 415 horsepower and 415 ft-lbs of torque. This output is routed to the rear wheels through a six-speed automatic transmission. Other standard features include Brembo brakes, a high performance suspension system, dual-zone automatic climate control, automated parallel parking, and leather upholstery. Pricing starts at $45,745.
Cadillac’s ATS sedan offers a color head-up display as part of its $3,645 Driver Assist package offered on Performance and Premium trimmed cars. The package also includes adaptive cruise control, blind-spot monitoring, and a collision mitigation system with brake assist which is functional in both front and rear potential collision situations. Power for these models comes from either the 272-horsepower 2.0-liter turbocharged four with 295 ft-lbs of torque, or the 321-horsepower 3.6-liter V6 with 274 ft-lbs of torque. A six-speed automatic and rear-wheel drive are standard. A six-speed manual is offered with the turbo four; all-wheel drive can be had with both engines. ATS Performance pricing starts at $43,655.
The flagship Cadillac XTS offers a head-up display as part of its Premium Collection package. Among the other features of the package are automatic adaptive headlights, an upgraded 12.3-inch driver-configurable instrument panel, a 110-volt power outlet, a Bose surround-sound audio system with 14 speakers, and a tri-zone automatic climate control system. Power comes from a 3.6-liter V6 with 304 horsepower and 264 ft-lbs of torque. A six-speed automatic transmission and front-drive are standard. All-wheel drive is an option. For more power, one can opt for the XTS Vsport’s turbocharged V6 with 410-horsepower and 369 ft-lbs of torque—and all-wheel drive. Cadillac XTS Premium pricing starts at $55,665.
Hyundai redid the Genesis sedan for the 2015 model year. Two versions of the car are offered, Genesis 3.8 and Genesis 5.0. As their nomenclatures suggest, power for the 3.8 comes from a 311-horsepower, 3.8-liter V6 with 293 ft-lbs of torque. Power for the 5.0 comes from a 5.0-liter V8 capable of delivering 420 horsepower on premium-unleaded fuel and 407 on regular unleaded. Maximum torque output is 383 ft-lbs on premium and 372 ft-lbs on regular. A head-up display is offered with both, as part of the Genesis Ultimate trim package. Other features of the package include a power trunk lid, dual-zone automatic climate control, an upgraded navigation system with a center console multifunction controller, and a 17-speaker Lexicon surround-sound audio system, Pricing for the 2015 Hyundai Genesis 3.8 starts at $38,000; Genesis 5.0 starts at $51,500.
Hyundai’s Equus flagship model was Korea’s first attempt at cracking the full-size luxury car market. Roundly considered a success, the Equus offers a tremendous amount of content for thousands less than comparable German, Japanese, and American models. A head-up display is included as part of the Equus Ultimate package, which also includes power-actuated soft-close doors, a power trunk lid, a full LCD instrument panel, forward-facing and surround-view cameras, power rear side window sunshades, ventilated rear seats, rear vanity mirrors and a dual-screen DVD entertainment system. Power comes from a 5.0-liter V8 with 429 horsepower and 376 ft-lbs of torque. Rear-drive and an eight-speed automatic transmission complete the powertrain. Equus Ultimate starts at $68,750.
The luxurious Kia K900 places palatial luxury features and a quiet and comfortable ride in a full size sedan within reach of a broader set of car buyers. You’ll find the K900’s head-up display included among the offerings of its $8,000 VIP Plus package for the Luxury model. Other elements of the VIP Plus package include soft-closing doors, ventilated and reclining outboard rear seats with lumbar support, a virtual instrument panel, a surround view camera system, smart cruise control, and a collision warning system. Power comes from a 5.0-liter V8 with 420 horsepower and 376 ft-lbs of torque. An eight-speed transmission feeds the Kia luxury car’s rear wheels. Kia also plans to offer a 3.8-liter V6 with 311 horsepower and 293 ft-lbs of torque. K900 Luxury with VIP Plus starts at $68,400.